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Hootsuite & Instagram: Better Together

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Hootsuite & Instagram: Better Together
Community managers, rejoice! Starting today August 5, all Hootsuite users can post and schedule Instagram through the social-media management tool.

In a major addition for the social media management platform, Hootsuite has announced that Instagram will now be supported by the Hoostuite dashboard. While users have been able to monitor and track Instagram content for some time via third-party apps, Instagram will now be fully integrated into the Hootsuite experience, enabling users to schedule and publish Instagram content, monitor and engage with Instagram audiences and create team workflows – including shared access with team members - all from the one platform.

The ability to schedule Instagram content will be a major boost for Hootsuite users. Users of Sprout Social, a rival social media management tool, have been able to monitor and comment on Instagram content for the last month or so, though Sprout doesn’t allow users to publish content via the platform. Instagram’s integration with Hootsuite will enable posting functionality – users will be able to edit and schedule content alongside their regular networks within the dashboard, providing content oversight and ease of use. In the official release, Hootsuite notes that Instagram integration has been one of their most requested features for some time.

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