Animated videos, the most effective marketing tool

Explainer Video

Dalmastro is a video animation production company that specializes in animated explainer videos that help describe what you do.

Our point is that when you make an awesome video, people will be willing to watch more of it. What makes a video awesome? An awesome video understands its target audience and engages them using a specially crafted script and visuals.

Here some reasons why we believe animated videos are the most effective marketing tool:

1. Video Increases Conversion Rates

A study by Retail Touchpoints showed that shoppers who viewed video were 174% more likely to make a purchase.

2. Video Can Boost the SEO Of Your Website

Video improves your website’s search engine ranking because most major search engines give preference to pages that include video, and because pages with video are more likely to receive backlinks.

3. Video Improves Customer Satisfaction

Video is simple and easy to understand, so it aids customer comprehension of products and services. Customers who watch videos are less likely to return products and lodge complaints (52% less likely, in a 2012 study by Website Magazine.)

What’s The Best Kind Of Video to Market Your Business?

Videos are most effective when they’re short and simple, extremely informative, and funny!

Animated videos are all of the above.

Dalmastro has helped lots of clients tell their stories by producing, powerful and memorable video animation campaigns. Clients come to us with challenging new concepts every day, and we take pride in unleashing the full potential of each and every idea. Whether it’s a product that’s difficult to explain or a business that seems boring, we do what it takes to distill each concept into a simple message that’s easy to understand and connects emotionally with customers. If you’re looking to create an explainer video that tells your company’s story and gets your customers to take action, let’s work together.